- Harry Styles is the most influential Coachella 2022 artist, exploding searches by 531% worldwide over the weekend
- Billie Eilish had the second most influential performance after a 304% increase in searches for her over the weekend
- Doja Cat ranks third for the most influential performance in front of The Weeknd as the fourth most popular
New research has revealed that Harry Styles had the most popular Coachella 2022 performance.
The research conducted by online casino experts at AskGamblers used Google Trends to analyse worldwide search volumes of each artist over the first Coachella weekend and compared the increase in searches for each artist.
Harry Styles takes the number one spot for ‘The Most Influential Coachella 2022 Performance’ after his iconic set on Friday night, causing searches for ‘Harry Styles’ to increase by 571% over the weekend.
The ex-One Direction star shocked fans when he brought out special guest Shania Twain to perform ‘’Man! I Feel Like A Woman!’ and ‘You’re Still The One’. Styles also wore a Freddie Mercury inspired V-neck sequin jumpsuit and teased fans with two new songs from his new album, which drops on 20th May.
Billie Eilish made an iconic return to Coachella this year after her performance in 2019 with a record break for being the youngest ever headline performer in Coachella history. Billie didn’t hold back with special guests during her set, bringing out Khalid for a duet of ‘Lovely’, which the duo co-wrote and Gorillaz frontman Damon Albarn for a rendition of ‘Getting Older’ and ‘Feel Good Inc’. During the weekend, worldwide searches for Billie Eilish increased by 304%, putting her in second position in the rankings.
Doja Cat secured the third most influential performance in the rankings by giving an iconic crowd-pleasing performance, bringing out rapper Tyga for their song ‘Juicy’ and Rico Nasty for ‘Tia Tamera’. Searches for Doja Cat saw a 247% increase over the weekend due to her performance, where undoubtedly the star gave a preview to her new unreleased song ‘Hound Dog’.
The fourth most influential Coachella 2022 performance was given by The Weeknd, who initially took over from Kanye West’s slot on Sunday night to close the weekend’s festivities. Searches for ‘The Weeknd’ increased by 64% despite the 35-minute delay for his performance. The Canadian superstar closed the 17-song set with a tribute to Kanye West by singing his feature verse on West’s Donda single, ‘Hurricane’.
Megan Thee Stallion gave the fifth most influential Coachella performance after causing an increase of ‘Megan Thee Stallion’ searches to jump by 26% over the weekend. The hour-long set gave Megan Thee Stallion a chance to showcase some of her most famous hits like ‘WAP’ and ‘Body’ for the large crowds and debut a new song that remains unnamed.
Headline Artists Search Increases
Artist | Google Trends Search Increase % |
Harry Styles | 531% |
Billie Eilish | 304% |
Doja Cat | 247% |
The Weeknd | 64% |
Megan Thee Stallion | 26% |
Online casino experts at AskGamblers commented: ‘This year, the return of Coachella is more impactful than ever. It remains one of the most important events in the celebrity and influencer world, where fans take to social media eagerly to see their favourite celebrities and influencers in their designer outfits and watch their all-important sets. The increase in searches for each act throughout the weekend proves how impactful these artists are – especially for the millions who couldn’t attend the festival in California and had to keep up to date online.
For years history has been made at Coachella, and this year the records continued to break when Billie Eilish became the youngest artist in history to headline at the festival. Coachella continues to push the boundaries of excitement and remains one of the most talked-about events in the pop world since its birth in 1999’.
Further information can be found at AskGamblers at www.askgamblers.com
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