Januarycore: The aesthetic you need in your home during the bluest day of the year

1. As the Christmas decorations come down, Januarycore is the perfect style for creating the ultimate sanctuary to inspire your New Year’s resolutions
2. Searches for “January aesthetic” see a +186% increase on Pinterest since 28^th December.
3. Carpet and flooring experts Tapi reveal how you can use colour, texture, and lighting to your advantage

January is the time of year many of us tend to feel a little deflated, with the post-Christmas comedown bringing the inevitable task of removing all those bright, festive decorations in the home.

In fact, according to a new study by carpet and flooring experts, Tapi¹, over 40% of Brits feel their home interior looks dull and boring after taking down their Christmas decorations, with a further 14% feeling the need to spruce up their home interior now the festivities are over.

Furthermore, searches for “January aesthetic” have seen a 186% increase on Pinterest since the 28^th December.

So, to defeat the January blues, Januarycore is the perfect look to take inspiration from to create the ultimate, inspiring interior to kick off 2023.

Johanna Constantinou, Brand and Communications Director at Tapi, explains:

“Januarycore is characterised by uplifting colours and tones resembling sunsets and nature, accompanied with warm lighting and soft furnishings such as cushions, throws, and plush armchairs for curling up with a good book. It can be maximalist in its combination of colour and pattern, but it incorporates elements of Scandi comfort through cosy textures and use of space.”

“Achieving Januarycore means maximising both space and natural light. It should create a comforting, uplifting sanctuary to inspire your goals for the new year and bring some colour back into the home after taking down those vivid Christmas lights.”

Credit: @redrow_marlow_bridgewater. Tapi Carpets Hyde Park – Parchment

Why Januarycore is perfect for 2023

January is traditionally the month where we want to reset and refresh, and Tapi’s survey found that 26% of Brits spruce up their home interior after the Christmas decorations come down.

Johanna Constantinou also adds: “We are actually seeing a shift away from muted colours as we begin 2023. Customers are bored with grey and really becoming adventurous with colour, which is lovely to see.”

“Fitting in nicely with the colour spectrum of Januarycore, we’re seeing customers become more confident with coloured carpet too, particularly deep blues, reds, and greens. As well as this, herringbone patterns in luxury vinyl, vinyl and engineered wood are in higher demand. This flooring is a good way to add pattern and dimension without compromising the natural wood look.”

Botanical patterns are also set to dominate interior design, and plants are the perfect way to breathe life into any space. This is perfect for January as after the Christmas tree comes down, plants add a pop of colour and nature to provide that calming, refreshing atmosphere in the home.

Achieving Januarycore in your home

Achieving the Januarycore aesthetic is a combination of changing elements of your space physically through colour and texture, but also doing some essential decluttering. Tapi have teamed up with Interiors Therapist Suzanne Roynon² to reveal how to create the ultimate Januarycore sanctuary this month:

1. Let go of clutter and anything with negative memories

Getting rid of anyone you don’t use not only makes your space look bigger and tidier overall, but can also make you feel mentally refreshed and ready to take on new challenges. This also applies to your Christmas decorations, as Tapi’s study found that 27% of Brits give their home a deep-clean and organisation after Christmas.  Suzanne says: “Firstly, before you put the decorations away, look at

them closely.  If anything is damaged or reminds you of sad or difficult times, consider letting them go now so they don’t trigger unhappy memories when you unpack them again next year.

“Clear busy worktops, deal with paperwork and allocate a home for all the Christmas gifts (and donate anything you don’t want to a favourite charity).  If you imagine your dream home it’s unlikely to have piles of stuff lying around, so make a commitment to treat your current home as if you were already living in the home of your dreams.”

Credit: @rachel_tower_house, Tapi Carpets First Impressions – Demeanour

2. Let in fresh air and natural light

Januarycore involves incorporating colours that make you feel good, so what better way to make these colours stand out that by letting in some natural light?

Suzanne says: “Open the curtains and blinds as soon as you wake up and open the windows – even if just for a couple of minutes – to boost oxygen levels.  Check in corners, around ceilings and skirtings for cobwebs. These spider havens are pockets of stagnant energy which can be revitalized with a flick of a feather duster.”

3. Inject your personality with exciting colours

Credit: @ourhome_andhound Tapi Carpets Casablanca – Wicker Hobnail

Whether it’s a fresh coat of paint, some botanical wallpaper, or simply adding cushions and throws in warm tones, including colours that make you feel good is a great way to bring life back into your home after Christmas. If you want to go bold, consider fitting brightly coloured carpet into your living space. Johanna Constantinou adds: “Along with coloured carpets rising in popularity, muted golds are higher in demand. Gold tones bring a sunniness to the home, which is perfect for creating the energy you’ll need during January.” Think about the colours of a sunset, and choose contrasting tones like blues and greens for accents, accessories, and wall art to make the space really pop.

4. Make the space cosy with soft textures

If one of your New Year’s resolutions is to be more productive, it can be easy to forget that rest is just as important as activity! Adding comforting touches, such as a fluffy cushion on a plush chair, a chunky knitted throw on the sofa, or a cosy rug in front of the TV, can remind you your home is a space to wind down, as well as being somewhere to achieve new goals. Januarycore is about balancing cosiness with inspiration. Soft textures may include velvets, fluffy fabrics, or knit.

5. Feelgood lighting makes all the difference

Once the colours and gentle cosy lighting of Christmas has left your home, your space can feel a little lacklustre. Januarycore is about retaining those warm festive feelings throughout the bluest month of the year, and one of the best ways to do this is through strategic lighting. Suzanne suggests: “A good place to start is by checking all lights and lamps have working bulbs – a blown bulb represents feeling run-down or exhausted.  If you always feel low during the dark winter months, invest in an anti-SAD (seasonal affective disorder) light box which emits a blue-white light which mimics daylight and boosts your mood.”

You could also put your warm Christmas string-lights around your TV stand, bookshelves, mantelpiece, or wrapped around railings. Furthermore, candles are always a fantastic way to provide small bursts of warming light – add these in varying heights with pleasant scents.

Commenting on Januarycore, Johanna Constantinou adds: “Januarycore is perfect for this time of year because, while it’s universal in its intention of both productivity and rest, it can be completely unique to the individual depending on their goals for the year ahead. We hope our tips can inspire Brits to create a space where they can be their best selves while also factoring in that downtime is just as important for productivity.”

To find out more on ways you can achieve Januarycore in your home this month, visit here: https://www.tapi.co.uk/the-ideas-hub/style-inspiration/how-to-style-your-home-after-christmas