Revealed: The Luxury Brands’ Online Presence Filled with Fake Followers

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Louis Vuitton Image by Penabeckie from Pixabay
  • A new report takes a deep dive into luxury fashion and accessory brands, revealing which accounts have the most fake followers online
  • Louis Vuitton has the biggest US following with nearly 10 million fans on Instagram
  • Chanel was listed as the brand with the most fake followers

Social media is a massive global marketing tool, amplifying the influence of brands and facilitating direct connections with their followers. However, it begs the question: which brands hold the heart of the United States, and which are the most suspicious followers on Instagram?

The dedicated team at Chrono24, a leading marketplace for luxury watches, takes a dive into America’s top brands to unveil the brands with the fakest followers online.

Chanel Has Over 8 Million Fake Followers Online

Chanel, has shockingly been found to possess the highest number of fake followers. An alarming 8.3 million followers associated with the renowned brand have been flagged as suspicious.

Not far behind, Prada claims the second position with a substantial 6.3 million followers on Instagram being flagged as suspicious.

Versace, securing the 3rd spot, also grapples with the issue of fake followers. An astonishing 5.4 million followers associated with the brand have been flagged as suspicious,

Rank

Brands

Followers

Global Fake Followers

1

Louis Vuitton

53,000,000

2,385,000

2

Gucci

51,700,000

2,118,700

3

Chanel

56,100,000

8,308,800

4

Dior

44,000,000

2,200,000

5

Prada

31,100,000

6,346,400

6

Ralph Lauren

14,700,000

720,300

7

Versace

29,100,000

5,414,260

8

Burberry

20,000,000

4,480,000

9

Rolex

14,400,000

2,203,200

10

Tiffany & Co

14,900,000

2,443,600

11

Hermes

12,900,000

1,727,400

12

Patagonia

5,200,000

1,095,200

13

Balenciaga

14,200,000

3,521,600

14

Cartier

13,300,000

2,261,000

15

The North Face

5,300,000

1,133,200

 


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