The Cost of Living Crisis: A Sad Reality for Those Aged 60+

In today’s economic landscape, the cost of living crisis has touched every corner of our society. However, one group particularly hard hit are those aged 60 and above. A recent survey conducted by Halton Stairlifts of 2,500 individuals in this age bracket has shed light on the distressing challenges they face in affording basic necessities.

The Soaring Cost of Essentials

The survey reveals a troubling trend: the quality of life for those over 40 is diminishing rapidly due to the skyrocketing cost of living, which has nearly tripled in recent times. This increase has had a profound impact on their ability to purchase essential items.

Food Quality Takes a Hit

One of the most concerning findings is the significant decline in food quality. Approximately 78% of respondents reported that they can no longer afford the quality of food they used to. This isn’t about cutting back on luxuries; it’s about a drastic shift to lower-quality, often less nutritious options. The choices they are forced to make aren’t just about taste or preference but about stretching their increasingly limited budgets.

Transport : A Secondary Concern

Transport, once a basic necessity, has now become a luxury for many in this age group. About 65% of those surveyed indicated transportation: With the rise in fuel prices, many are finding it difficult to afford commuting costs or are forced to give up their vehicles.

Beyond Food and Transport: The Wider Impact

But the crisis doesn’t stop at food and clothing. It extends to other essential areas such as:

Utilities: Increasing utility bills mean tougher choices between essentials like heating or cooling homes and other expenses. 39% said they still haven’t put their heating on.

Clothing:

Once a basic necessity, has now become a luxury for many in this age group.  Of those surveyed 28 % indicated that they’ve had to cut back severely on purchasing new clothes. This trend speaks volumes about the financial strain they face, prioritising necessities like housing and food over apparel.

This story, I’ve asked my client to trust me, as it’s a subject very close to my heart. I’ve also asked to include a link to https://www.trusselltrust.org/make-a-donation/ who make life much easier for those struggling.