New stand against fly-posting

A NEW stand against fly-posting has been launched in Carmarthenshire.

Council officers will remove any unauthorised signs and anyone caught could get an on-the-spot fine of £75 or a fine of up to £2,500 if prosecuted in court.

The policy has been introduced to help clean up the county, stop unfair advertising and because it could potentially be a hazard to motorists.

There will be some exemptions, however, for public bodies, community groups and registered charities, although these will be subject to a number of conditions, for example, in relation to safety issues.

Executive Board Member for the Environment Cllr Philip Hughes said: “Fly-posting is displaying adverts and other promotional materials without permission, for example, on buildings, lampposts, railings, litter bins and elsewhere in public, mainly by business that want free advertising.

“They make an area look messy and untidy and if not removed the posters slowly rot, becoming even more unsightly and causing litter. They also have the potential to distract motorists causing road traffic collisions; not to mention the additional burden on the council budget.

“For these reasons, we are taking a firm stand against fly-posting and will remove any signs put up against the council’s policy as well as fine those responsible.

“We will make an exception for some not-for-profit organisations, community groups and registered charities but for a limited period only and subject to certain terms.

“We hope this approach is both feasible and sensible and most importantly will help to improve the quality of the environment for both residents and visitors to Carmarthenshire.”

For further information on the policy visit www.carmarthenshire.gov.uk or contact Carmarthenshire Direct on 01267 234567.