Sales and marketing specialists, Concilio Solutions summarises how to build strong and long-lasting business relationships
Long-term business relationships have become a vital asset and are critical to the success of any client or customer driven business. Sales and marketing specialists, Concilio Solutions claims that the time and commitment put into finding great business partners, makes retaining these relationships vital to one’s success. It is important to have trust, fairness, honesty and respect in any business relationship because it will strengthen it and contribute to the relationship’s longevity.
In an article on smallbiztrends.com (‘11 Ways to Build Solid, Strong, Lasting Business Relationships,’ published on 18th June, 2015) 11 strategies that can help to build strong and long-lasting business relationships were outlined. Concilio Solutions summarises a selection of these below:
Be authentic – “To build the best relationships, it is important to be who you are and accept others for who they are,” explains Concilio Solutions. The firm also states that individuals should build relationships with people who they feel they have a natural connection with.
Identify shared goals and values – Business relationships are two-way, so Concilio Solutions states that it is important to share values to build trust.
Develop a mutual respect – Concilio Solutions highlight that individuals will prove themselves to others over time and through different experiences. And without mutual respect, there will be no relationship.
Share some vulnerability – “The ability to show our vulnerabilities to a trusted few is part of an authentic relationship,” states Concilio Solutions.
Let go of expectations – New relationships should be entered with an open mind and realistic expectations. Concilio Solutions believes that if business relationships are entered with preconceived expectations of people, then an individual is just setting them up for disappointment.
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