Retailers urged to sign up to Student Lock-In event

Carmarthen town centre businesses are being urged to sign-up to a Student Lock-In – an innovative nationwide retail event targeted specifically at the student market.

Carmarthenshire County Council’s economic development team is working with the University of Wales Trinity St David (UWTSD) to bring the event to Carmarthen for the first time.

The Student Lock-In has become a highly popular event, with students often attending multiple events across regions to get their hands on the best bargains.

Carmarthen town centre businesses are being encouraged to offer exclusive discounts, giveaways and competitions to attract students to spend in town between 6pm and 9pm on Tuesday, September 27.

All retail businesses can get involved, including outlets offering food and drink.

The Lock-In will be promoted locally to students from UWTSD’s Carmarthen and Lampeter campuses, Coleg Sir Gâr campuses, and sixth form students from Carmarthen schools, with the potential for students to visit from other areas to sample what Carmarthen has to offer.

Cllr Meryl Gravell, Executive Board Member for regeneration, said: “There is huge potential for local businesses to benefit from this innovative student event and build relationships with new customers that will return again and again.

“This is a first for Carmarthenshire – the nearest Student Lock-in to us is in Swansea. It is without doubt, am engaging way to interact with the student market. We’re hoping it will prove a huge success and become an annual event.”

• Be a part of Carmarthen’s First Student Lock-In Event! If you run a retail business in Carmarthen, sign up to take part. Contact Angharad Harding, email RAHarding@carmarthenshire.gov.ukor call 01267 242335.