LONDON, UK, 13th December 2017 – Londoners were given a big fat surprise as a super-sized Spanish matador, dubbed ‘The Fat-ador’, appeared in the capital to announce that Brits can now bet on ‘El Gordo’ – the world’s biggest annual lottery taking place on Friday 22nd December.
Wearing an enhanced prosthetic fat suit, created by award-winning film prosthetics and prop makers, The Fat-ador visited several iconic London landmarks, including Tower Bridge and Millennium Bridge before protesting on Parliament Square and joining the changing of the guards at Buckingham Palace. The oversized character then fancied a spot of shopping along Oxford Street and Carnaby Street before boarding a tube at Charing Cross station to the shock and delight of passengers.
The larger than life matador activity spreads the message that Brits can also get their hands on the record-breaking jackpot, by betting on the outcome of the lottery with myLotto24.co.uk.
Translated literally as ‘The Fat One’, El Gordo 2017 has an estimated prize pool of EUR2.3billion – the biggest of any national lottery. The El Gordo lottery first took place in Cádiz in 1812 and has taken place every year since, even continuing through Spain’s civil war between 1936 and 1939.
The El Gordo lottery allows users to purchase ‘shares’ of any five-digit number between 00001 and 99999 – this means that any number can be owned in its entirety by an individual or split between multiple people.
The chances of winning the El Gordo main prize are 1400 times more favourable than the EuroMillions jackpot. The world famous lottery has more than 14,000 prizes to win and odds of one in 100,000 – far lower than EuroMillions’ one in 140 million. Over 1800 numbers are picked to win a prize between EUR1,000 (approx. £890) and EUR4 million (approx.
£3,560,000), and even if you don’t win the El Gordo jackpot, there’s a massive 1-in-7 chance of winning a prize.
Shenaly Amin, myLotto24 Country Manager UK & Ireland, said: “Something very big, very Spanish, and very exciting is coming!”
“El Gordo is the mother of all lotteries, and now Brits can bet for seriously life-changing prizes through myLotto24.”
If a EUR2.3billion jackpot isn’t enough of an incentive, 100% of the profit on all bets placed on El Gordo and all lotteries offered on myLotto24.co.uk this Friday 15th December, will be donated to Terrence Higgin’s Trust as part of Small Charities Day.
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