New recruits and state of the art golf equipment underline Llanelli investment from the U.K.’s most famous golf retailer
Warrington, United Kingdom: American Golf is bringing the biggest brands in golf to the heart of Llanelli with the opening of its latest store at Machynys Golf & Country Club. The nationwide golf retailer is partnering with the award winning golf venue to bring the best in golf retail to match the golfing facilities on offer. American Golf has invested over £200,000 into the venue, equipping it with a state of the art fitting bay and complementing the investment with seven new appointments to the staff team.
James Anderson, Chairman of Machynys Golf & Country Club, is in no doubt of the benefit that working with American Golf will bring both to the club and the membership, as he explains, “Machynys Golf and Country Club is delighted to welcome American Golf to Machynys and to the Academy store at our driving range facility here. Our members and guests will benefit significantly from the enlarged range of hardware and soft goods brought to them by American Golf, who’s principles of quality and service are very similar to our own. We are very excited by this new partnership and the added benefits it brings to the club, our members and the general golfing public, whilst at the same time allowing us to concentrate on what we are best at on the golfing front.”
Upon the opening of the new facility, Elliot Fleming, Head of New Business Development at American Golf commented, “This will be a great venue for us at the heart of a fantastic golfing community. The team we’ve put together is full of enthusiasm and expertise and with the massive investment American Golf has made, the facilities really are second to none. With free club fitting using the latest flightscope technology, the chance to try out any club in our huge range and expert advice on site, the future for golfers of all abilities in the region is very bright.”
American Golf has chosen to invest in the Llanelli facility as it is perfectly suited for golfers who wish to improve their game. In addition to a state of the art fitting bay with a the venue has an award winning links golf course, bar, café driving range, short game area and expert advice on site.
The new store, located at Nicklaus Ave. Llanelli, is now open for business. As well as bringing the best equipment in golf to the area there will be a wider product range available through American Golf’s iPad ordering system.
For more details visit http://storeblog.americangolf.co.uk/Machynys
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