Butlins Tops the Lockdown Wanderlust List

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One camping staycation was booked every three seconds during a peak last week, but it was Butlins that money.co.uk has revealed to be the UK’s most longed for travel brand during lockdown.

https://www.money.co.uk/guides/top-lockdown-brands-uk

Affordable seaside resort Butlins topped the list with 186% more searches during lockdown – making it the most sought after seaside escape with holiday seekers in Portsmouth making the most searches.

Here are the top 10 most-searched travel brands in the UK, between 1st April and 31st May:

  1. Butlins – 186%
    2. Jet2Holidays – 178%
    3. Hoseasons – 173%
    4. Brittany Ferries – 162%
    5. Caravan and Motorhome Club – 137%
    6. P&O Ferries – 120%
    7. Haven Holidays – 105%
    8. Center Parcs – 100%
    9. James Villa Holidays – 98%
    10. Sandals – 92%

Of the 39 travel brands in the report, 18% were staycation-friendly, 61.5% were overseas focused and 10.5% were ferry/cruise brands.

The report is can be found here:  https://www.money.co.uk/guides/top-lockdown-brands-uk


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