With vaccinations in full swing, people in numerous countries are returning to their pre-COVID lives, including resuming their holiday plans and travels. Piplsay, a global consumer research platform, polled 9,300 Britons and 28,000 Americans to understand their travel plans and changing preferences and attitudes amid the delta surge.
Access the full research report here.
Here are the key insights from the UK survey:
Traveling with caution: What are people planning?
- 22% of Britons plan to go ahead with their vacation this year despite the delta variant surge; 31% are reworking their plans
- 23% of Britons would prefer staying in cottages and villas while on vacation, followed by big hotel chains or resorts (18%)
- 45% of Americans plan to avoid crowded places and public transport while on holiday this year; 71% plan on getting themselves tested upon returning
About Piplsay
Piplsay helps businesses get insightful consumer opinions across nationwide audiences. Piplsay reports have been picked up by over 1000 publications worldwide, including Forbes, Financial Times, CNN, The Telegraph, Bloomberg, USA Today, Fox News, and Washington Post. Some of our popular research reports include:
Financial Times – COVID travel impact
Independent – Vaccine passport
The Telegraph – Christmas plans
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