Eye-Catching Flyer Examples, Designs, and Templates

Are you considering how to market your company’s ad campaigns? Are you looking for a way to increase the visibility of your company’s ad campaigns? A flyer mission may be by and large the thing you’re searching for!

Flyers may appear to be an outdated marketing tool, but they still offer a lot of value in terms of promotion.

Let’s take a closer look at what a business flyer is or what things to think about when making one. To get started, it’s a completely free printable flyer template.

What does a flyer exactly mean?

A business flyer is a single sheet or poster that is displayed to draw attention to promotional purposes, products, events, or services.

The message is straightforward and appealing. On 8.5″ x 11″ paper, a standard flyer is printed in bulk. Involving flyers in your marketing methodology could be very savvy, contingent upon where you print them.

The goal of a flyer is to advertise something.

To attract new clients to a firm or to promote a new offer or promotion, use marketing flyers. To offer diversity or appeal to a wider demographic in its target audience, some businesses would release a range of flyers for a single ad campaign. Flyers can be helpful for pretty much every business in any space or industry. You can distribute them in windows, pass them out, email them, etc to share them on the web or face to face.

A well-thought-out, well-designed flyer should include the following elements:

• It’s eye-catching enough to make folks pause and take an active interest in what they’re reading.

• Targeted–the flyer should speak straight to the public you’re trying to reach.

• People should be able to tell what the flyer is promoting and in which they can learn more.

• Persuasive–the flyer should pique people’s interest in your product, service, or event.

Examples of business flyers

With just an eye-catching commercial flyer, you can get the news out about your company.

1. Use symbols to symbolize various services or products.

Icons, or simple vector drawings, are useful for cramming a lot of information into a tiny space. You can use icons to enhance (and even replace) text in any flyer layout because they’re basic and identifiable.

2. Use the brand colors to create a unified look.

The colors of a brand are one of the simplest ways to distinguish it. Your brand colors should be incorporated into your flyer design to maintain your branding consistent across all media, digital and print. You can either utilize your brand colors throughout the flyer or are using them as accent colors.

3. Use icons to create a unique illustration.

Illustrations may add warmth to a flyer design. However, unless you design it yourself using icons, generating artwork in a pinch and on a budget can be difficult. Consider a scene that exemplifies what your company does. Then, just as with stickers, place icons on your flyer.

4. To add variation or your flyer design, use 2 to 3 distinct fonts.

The fonts that you choose for your flyer design may make or break it. Font choice not only affects how easy your flyer would be to read, but it also affects how it looks. Combining up to three distinct fonts can add a lot of interest to your design template. Consider using a bold, beautiful title font with such a simpler body font.

5. Incorporate eye-catching design components into your company flier.

Use intriguing imagery, shapes, and symbols in the background of your business flyer to make it stand out. Flyers are meant to catch people’s attention, so make use of as many innovative design tricks as possible.

6. Use unique design and vibrant colors to express the personality of your company.

For many consumers, your flyer will be their first impression of your company. As a result, if you want your flyer design to attract your target demographic, you should aim to infuse your company’s personality into it. What color scheme best represents your company? What kind of style do you prefer–quirky? Sophisticated? Approachable?

7. Include a call-to-action that helps to track your flyer’s return on investment.

To make sure that spreading a flyer is worthwhile, you should track the return on your investment. Include a strong CTA (call-to-action) that not only encourages people to visit your business, but also allows you to measure how many clients your flyer attracted.

You may, for example, attach a redemption code or make your flyer a coupon. Take a look at this example of a business flier that informs recipients that they may get a free drink at the bottom.

8. Create a flyer with original imagery.

A unique image (whether it’s a photograph or an artwork) draws attention and encourages folks to examine your flyer more closely. Put your own touch on your product by combining it with other surroundings, products, or people associated with your company.

Squarespace has created an eye-catching flyer inviting individuals to establish their own website using a combination of photos and graphics.

9. Use icons to symbolize various plans available and pricing packages.

Icons could also be used to represent separate various services or products that your company provides. Look for a simple icon that depicts your selection, and use a different colored background to identify the options.

Take a look at what a travel flyer represents different stats regarding Thailand by using action symbols on different colored circle backgrounds.

10. Make text stand out of the background by using semi-transparent forms.

If you have a busy backdrop image on your flyer, it’s simple for words to get lost. This is an excellent time to incorporate some useful design features into your flyer.

Overlay shapes on top of your background picture and adjusts the transparency so that some of the backgrounds show through. Your words will be able to stand out without being obscured by the background image.

11. Use vividly colored shapes to help draw the attention of your readers.

Less is usually more unless it isn’t. You may break up information-heavy flyers with a variety of brightly colored shapes to make them simpler to read. Shapes can be used to draw attention to testimonials, quotations, icons, or vital information about your company. To avoid overwhelming your reader, stick to a simple shape and 2-3 colors.

12. Incorporate a QR code to entice readers to act.

A QR code can be used as a call to action to urge readers to learn more about your company, receive unique deals, or even enter a contest. They’re simple to incorporate into your flyer layout and make absolutely sure to provide a space for a short message in case the QR code does not work.

In conclusion, use these flyer samples to make the best flyer for any marketing campaign.

Because flyers are such an effective offline marketing tool, it’s worth devoting some thought to their design. If you’re not a designer, don’t panic; starting with such a flyer template is a terrific method to quickly generate attractive designs. Don’t undervalue the importance of making flyers for a small business.

I hope these examples of flyers have offered you some ideas for your own creations. Start customizing one of our suggested flyers, or create a free profile and browse through our flyer templates to see how you’re using Venngage to design flyers although if you don’t have any design experience.