The dogs earning over £10K on Instagram and TikTok

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  • With many people obsessing over #dogsofinstagram and DogTok, new research reveals the potential earnings of dog influencers across TikTok and Instagram
  • jiffpom tops the list with a potential average earning of £19,600 per post

Doggy influencers are on the rise, with people humanising their dogs by documenting titbits of their pooches’ everyday activities! In fact, there are over 18.6 million1 search results generated on Google for the search term ‘dog influencers’!

But who is the top-dog on social media? Tallying followers across TikTok and Instagram and using HypeAuditor to find how much the dogs could charge on average per post, dog-friendly holiday letting specialists, Canine Cottages found the highest-earning dog influencers across TikTok and Instagram.2

The top ten dog influencers with the highest earning potential are:

TikTok and Instagram famous

Raking in a potential average of £19,600 per post, @jiffpom, a Pomeranian with a big personality, claims the first place. This puppy is the one who potentially earns the most per post, and they have an incredible following of over 31 million people – the highest on our list!

Coming second is @tuckerbudzyn, or rather Tucker the Golden Retriever, who could potentially earn an average of £12,600 per post. This good boy has over 12 million followers across Instagram and TikTok, so it’s no wonder he’s topping the list!

In third place comes @mayathepolarbear: a big, fluffy Samoyed. This lucky dog could potentially bring in £7,350 per post on average, but can earn up to £11,100 per post on Instagram! With over 7 million followers across the two social media platforms, Maya the Polar Bear is on her way to stardom.

@itsdougthepug, everyone’s favourite pug, claims fourth place with an average potential earning per post of £6,850! This happy pup has a collective following of around 10 million people across TikTok and Instagram.

Bunny, a sheepadoodle with the tag @whataboutbunny, comes in fifth place. This curly-haired pooch could possibly earn on average £3,900 per post and has over 3.5 million followers across TikTok and Instagram!

Commenting on the findings, Shannon Keary, Digital PR Manager at Canine Cottages, says, “Nothing beats a cute dog on social media, and we know how many people love to watch these famous pups every day. We wanted to see how much these dogfluencers could be earning online, to show that anyone – even animals – can make it in showbiz!

To see the complete list of the top highest-earning dog influencers, please visit Canine Cottages’ blog here.


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