How To Win Your TikTok Ads For Startup Business In 2022?

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Do you still think that TikTok works only for preteens and younger audiences? If so, you are wrong. After lockdown, the TikTok platform upgraded its feature. Now, the TikTok app not only works for music and dance but also ad marketing, Shopping features. At the same time, TikTok climbed the ladder to become the trending social media app. From this TikTok’s new feature, if you are curious to build your business profile, start focusing on your business niche to post engaging content. Next, if you think about going viral on TikTok, you can get the best benefits after you start to buy tiktok likes that make your business profile visible. Finally, we will show you how to win TikTok ads as a startup business in 2022! 

Best Facts About TikTok

Within 18-months, the number of adult users on TikTok grew up by 550% of the total population in the U.S. 

TikTok is the most downloaded app in the Apple App Store, with 33 million downloads. 

TikTok has more than 800 million active users worldwide, but only about 10% of them are from the U.S. 

90% of TikTok users check the app more than once within a day. 

Beyond the rapid growth with monthly active TikTok users, the platform has essential updates. Thus, TikTok helps in marketing video content online for other social media platforms. In addition, TikTok offers every video in a vertical format, where you can edit with engaging effects. 

How To Win Your TikTok Ads For Startup Business In 2022?

Well, here we will explain everything about how to win your TikTok ads as a startup business in 2022. For successful TikTok ads, you should first look at the other social media platforms like Instagram and Facebook ads. In specific, the potential clients with the best video will have the potential to generate new TikTok videos. Check out these TikTok advertising tricks to roll out your first TikTok ads as a startup. 

1. Establish Your TikTok Pixel & Events

Like other social media, TikTok has an events manager tool that lets you check out the app’s events and activity on your website. Also, the TikTok Pixel combines with Shopify and Google Tag Manager for a simple setup. Even TikTok Pixel offers the manual option to install the Pixel in your website’s header. 

After installing TikTok’s pixel code on your profile, you can move to set the event rules by Standard or Developer Mode. Choose the best method based on your business and its conversion path. Also, you can establish your events in both ways. TikTok’s standard mode is the same as Facebook’s Event Setup Tool, yet TikTok offers more accuracy. 

2. Grow Custom Audience Base & Create A Lookalike Audience

Have you installed your TikTok pixel program codes? If so, take a second to create a customized audience based on your website or app activity using your customer’s list. The exact

audience will come in handy whenever you make potential audiences for the next campaign. Also, you can exclude a few of your custom audiences from ad groups to secure loss. A Lookalike TikTok audience helps reach new people who are curious about your business as relevant as existing customers. 

Fun Fact: If you are planning to grow your business on TikTok with TikTok likes, then you have the chance to create a compelling content strategy. With this, you can even start to use Trollishly, which helps build your profile engagement. 

3. Create TikTok Video Ads With TikTok Trends In Mind

If you plan to grow your business using TikTok ads, relevant and innovative are the key components to drive success. Right now, another TikTok company behind the scene, you are disturbing someone else’s feed with a brand ad that the user didn’t want to need yet got anyway. Always make sure that your TikTok content must be attractive and compelling by remembering the TikTok users in mind. For the best TikTok campaign outcomes, there are a few of the TikTok ad innovative strategies to assist you with a kickstart. 

Try to create it short and sweet; your TikTok ads should be between 15 to 20-seconds long. 

Be creative about your background music, where it is not vital for other social media platforms, but music plays a significant role for the platform. Always viral theme and TikTok connect every follower and brand. So, try to edit your TikTok videos with engaging music and spend on the video formats. 

Roll on your TikTok campaigns with a minimum of three different video ads. But, first, you should make sure that your TikTok video varies from others, where it can drive compelling insights. 

Ensure that you use several color contrasts and show your followers when you can earn. Always the best TikTok ads will have vibrant colors and show faces. Indeed, every time TikTok ads will have a 27% higher conversion rate compared to other ad formats. 

Key Takeaways

In conclusion, the article explains how to win your success on TikTok ads for your startup business in 2022. I hope you will follow these Pixel and events strategies, grow customised TikTok audiences with a Lookalike audience base, and create TikTok videos ads with popular trends in mind. Then, if you still need to drive better TikTok profile engagement, you succeed after trying Trollishly, which grows your business profile with video likes and followers. 


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