The 30 most and least loved cosplay characters revealed

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  • New research from Ebuyer reveals the most hated and most popular cosplays
  • Bakugou from My Hero Academia revealed as the most controversial cosplay character
  • Even though Stormtroopers and Rebel Pilots are well-known characters they are the least loved

Diving into a new reality, cosplaying can be a way for people to show their admiration for a character and become their own hero for the day with some spending thousands on their costumes. The interest and fascination with cosplay are also reflected in recent Google search trends, with searches for ‘Cosplay trends 2022’ going up by +559%1 over the past twelve months. The MCM Comic-Con in London is coming up on the 27th of May, so you still have a little time left to pick your costume, but what are the most popular ones and the most hated ones?

Using data from Linkfluence2, electrical Retailer Ebuyer found the 30 most loved and most hated cosplay characters of the past year, including characters from the popular manga series My Hero Academia and Demon Slayer.

CharacterCharacter OriginPositive Sentiment in %Negative Sentiment in %
Bakugou My Hero Academia30.318.9
TifaFinal Fantasy29.77.27
InosukeDemon Slayer28.310.7
SakuraNaruto27.35.98
JinxLeague of Legends26.214.6
Nezuko Demon Slayer26.210.1
Evelynn KD/A (League of Legends)25.76.57
Rebel pilotsStar Wars23.116.6
AerisFinal Fantasy23.18.04
EzrealLeague of Legends22.716.2
Ashe League of Legends22.215.1
MitsuriDemon Slayer22.25.67
CamieMy Hero Academia21.74.75
ShinobuDemon Slayer21.57.67
ReyStar Wars21.39.49
Paimon Genshin Impact20.715.6
NarutoNaruto2010.3
ShenheGenshin Impact19.77.85
Todoroki My Hero Academia18.56.47
SasukeNaruto18.212.3
Amber Genshin Impact18.113.9
Deku My Hero Academia18.112.7
TanjiroDemon Slayer17.411.1
GiyuuDemon Slayer17.411
MazenDemon Slayer17.310.9
KakashiNaruto16.79.38
HinataNaruto16.67.09
Princess LeiaStar Wars16.12.42
Darth VaderStar Wars11.96.95
StormtroopersStar Wars7.2119.1

The most controversial cosplay character

Generating an extremely mixed sentiment, the anime character Bakugou is the most controversial character on our list. The character is often described as an arrogant and aggressive one, so it’s not surprising that the internet feels strongly about this character, with 18.9% of conversations being of negative sentiment. Nonetheless, 30.3% of the generated conversations show a positive sentiment towards Bakugou, bagging the first place as the most loved cosplay character as well as the most hated! Showing how much of a polarising figure Bakugou is.

The most loved cosplay characters

With the first place already taken by Bakugou, we’re moving on to the second and third of the most loved cosplays. Standing out with her strength and personality, Final Fantasy’s character Tifa generated the second most positive sentiment (29.7%) in conversations online. The reckless and wild personality of Demon Slayer’s Inosuke is taking third place with 28.3% of positive conversations about the character. In the series, he is repeatedly bringing himself into dangerous situations and causes many hilarious interactions due to his short temper.

The cosplay characters the internet simply can’t stand anymore

With the Stormtrooper being around since the 70s it’s not surprising that people are getting bored of the character. This is also reflected in the conversations online with 19.1% showing a negative sentiment towards the clones and therefore making the first place on our list of most hated cosplay characters. Even though Star Wars’ Rebel Pilots are fighting the evil of the Galactic Empire, they come in second with 16.6% of negative conversations online, probably for the same reasons as the Stormtroopers as they have simply been around for too long! Despite being such a strong character in the game, Ezreal from League of Legends secures the third spot (16.2%). Paimon, the game character from Genshin Impact, who is guiding the traveller throughout the game, comes in fourth with 15.6% of generated conversations online being of negative sentiment.

Courtney Williamson, marketing manager at Ebuyer, comments on the study: “Cosplaying has polarised like no other trend over the past years and brings a whole new culture with it. The work that goes into designing and making some of the costumes you see at comic cons across the world is very impressive.

“If you’re looking to pick your next cosplay character pick the one you can identify with the most and show off your creativity!”

To find out more about what Ebuyer has to offer, please visit: https://www.ebuyer.com/


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