GAMING EXPERTS REVEALED: Europe’s most popular Twitch streamers and how much they earn..

Ninja is the most popular Twitch streamer in Europe, with 20 European countries searching for him more than any other streamer.

Canadian-born streamer xQc is the second most popular, with seven European countries searching for his channel more than any other streamer. 

Popular streamers PQueen, N3koglai and Asmondgold are the third most popular Twitch streamers across Europe, being the most Googled in two countries each respectively. 

New research has revealed the most Googled Twitch streamer in every European country and how much they earn. 

The research conducted by the world’s largest cryptocurrency data aggregator CoinGecko, examined Google Trends data to establish the most popular Twitch streamer in each European country. The earnings for each streamer were determined by the Influencer Marketing Hub’s Instagram and YouTube Media Value Money Calculators.

The analysis revealed that Ninja is the most popular Twitch streamer in Europe, being the most popular channel in 20 European countries, almost three-quarters of Europe as a whole. The most populated countries in Europe who search the most for Ninja are Greece, Hungary, Switzerland and Bulgaria.

Ninja, from Michigan, US and whose real name is Richard Tyler Blevins, began his streaming career in 2011 and, over the past ten years, has racked up an impressive 18.4 million Twitch subscribers, 12.7 million Instagram followers and 23.8 million YouTube subscribers making his estimated total earnings for a sponsored post across his channels, €43,583.

Canadian-born streamer Félix Lengyel is the second most popular Twitch streamer in the rankings. Seven European countries search for xQc, his channel name, more than any other streamer, including Belgium, Denmark, Georgia, Lithuania, Portugal, Romania and Sweden. Lengyel’s total estimated earnings for a sponsored social media post are €2,881. 

The following three Twitch streamers rank in joint third place as they are all the top searched for in two European countries each.

Pqueen, whose real name is Pelin Baynazoğlu, is the most searched-for streamer in both Azerbaijan and Turkey with Turkey being her home country. Pqueen’s total estimated earnings from a single sponsored post on one of her channels are €4,600. Since her streaming career started in 2017, Pqueen has surpassed 1.25 million YouTube subscribers and over 273 million views.

Moldova searches for Twitch streamer N3kolai, also known as Nikolai, the most. N3kolai has surpassed 474K subscribers on YouTube and has total estimated earnings of €15,493 for a sponsored post on one of his social media accounts. On average, the streamer gets around 12K viewers per stream and has a total following of 2.4 million.

Famous Twitch streamer Zack aka Asmongold is the top Twitch streamer in both Czechia and Serbia, and the total estimated earnings from a sponsored post on both his Instagram and YouTube are €1,480. After becoming active in the gaming world in 2009, he has racked up an impressive 1.4 billion views on his main YouTube channel AsmongoldTV and a combined subscriber count of 2.63 million from all his YouTube channels. On Twitch, Asmondgold has an even more impressive amount of views at 236 million proving just popular the streamer is.

According to research by Similarweb, the European countries that use Twitch the most are France, and Germany, with these three countries bringing the most traffic to Twitch in Europe. With Germany giving 6.78% of traffic to Twitch and France giving 4.27%, the total traffic percentage from these two European countries is 11.05%.

Bobby Ong, COO and co-founder of CoinGecko commented on the findings, “This study provides an exciting insight into the most popular Twitch streamers in Europe, and shows how engaged European audiences are with streaming. It would be interesting to see new creators entering the space, and how the gaming industry grow and evolves.