Business expert reveals how to start a business in 2024 on a shoestring budget

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  • A business expert reveals how to start a new business without breaking the budget  
  • The cost-of-living crisis makes it harder for new businesses to start as more funds are needed for essentials like hiring, working spaces, and marketing 
  • Business owners are urged to use savings strategically to avoid unnecessary debt 
  • Other tips include using social media to build connections, work remotely to avoid a costly office lease, and to get feedback from your friends 

A business expert reveals the top tips for starting a business on a minimum budget this year. 

 Business expert Venture Smarter advises, “Starting a business doesn’t always have to involve breaking the bank. With careful planning and a commitment to staying frugal, entrepreneurs can successfully launch a business on a budget. 

 “Before launching a new business, developing a comprehensive plan is crucial. This plan should include a detailed description of your company model and target market, and identifying your unique selling proposition is important to distinguish your business from competitors. A well-crafted plan will help make informed decisions and make it easier to allocate funds to priority areas.  

 “Utilize your personal and professional networks for support and potential collaborations. Attend local networking events to meet potential clients, partners, and mentors. Consider bartering or exchanging services with other businesses to minimize costs. 

“While personal savings can be valuable when starting a business, spending only what is necessary is crucial. Use your existing resources efficiently and prioritize your spending on aspects that directly contribute to business growth to avoid unnecessary debt. 

 “Consider adopting a lean startup approach to your business by starting with a minimum viable product (MVP). This will enable you to test your business concepts with minimal risks and gather feedback from your friends, family, and customers. You can refine your product or service to improve its quality based on their responses. 

 “A lean approach also makes it easier to minimize costs. You can consider various ways to save money, such as working from home or utilizing co-working spaces instead of committing to an office lease. Additionally, you can source cost-effective equipment, furniture, and supplies. 

 “Do your own marketing and network using social media platforms, content marketing, and emailing campaigns to reach and engage with your audience. You can find free online tools to create your marketing materials. Consider hiring freelancers or part-time contractors instead of full-time employees for specific tasks. 

 “One should build strong relationships with suppliers and negotiate for better deals, discounts, or extended payment terms. Establishing open communication can lead to cost savings and improved financial flexibility. 

 “It’s important to keep learning and acquiring new skills that can benefit your business. For instance, learn basic accounting, marketing, or website management to reduce reliance on external services. Remember that learning is key to running a successful business. If you don’t understand something, consider using many of the free online courses that are available to improve your skills. 

 “Throughout starting your business, maintain a frugal mindset and scrutinize every expense. Regularly reassess your spending priorities and allocate resources that contribute to the growth of the business. 

 “Starting a new business requires a clear focus on what truly matters and a willingness to refine your approach as your business evolves and adapts to changing circumstances. With determination and a thrifty mindset, even a budget-focused startup can thrive in a highly competitive business landscape.” 


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