73% Of UK Adults Intend to Go On Day Trips This Summer Trips Despite Cost Of Living Crisis

A new study has revealed that 73% of UK Adults still intend to go on day trips this summer despite the current cost of living crisis.

The research, by West Somerset Railway, analysed newly released data from Visit Britain’s ‘UK Domestic Sentiment Tracker – June 2024’.

The survey asked the question ‘How, if at all, would you say the ‘cost of living crisis is likely to influence your day trips in the next few months?’

In response to the question, only 27% said that they would reduce the number of day trips, meaning that 73% of UK adults still plan to go on day trips this summer despite the current cost of living crisis.

Elsewhere in the report, it was also revealed that 77% of UK adults are intending to take an overnight UK trip in the next 12 months.

Speaking on the latest findings, Samantha White from West Somerset Railway said “It has been a tough period these past few years as the cost-of-living crisis has caused a strain on our everyday lives. However, despite this challenging time, it is very encouraging to see such a large number of people still planning on taking UK day trips.”

She then went on to say:

“This positive news highlights how important day trips are whether that is a day out to a new city, or time with the family to the beach. Being able to leave the house and travel is something that not only is vital for our mental wellbeing, but it is something that helps the local economy, as well as travel and tourism industries.”