Welsh Public Share Their Top Flavours and Scents in New NESCAFÉ Survey

A recent NESCAFÉ survey has uncovered intriguing insights into the sensory preferences of people across Wales, revealing their favourite flavours and scents while showcasing some key differences compared to the rest of the UK.

Wales’ Top Flavour Preferences:
– Chocolate
– Vanilla
– Caramel

Wales’ Favourite Food-Related Scents:
– Freshly baked goods
– Coffee
– Bacon
– Coconut

Wales’ Top Overall Scents:
– Freshly washed clothes
– Flowers and grass
– Ocean breeze

These insights are part of NESCAFÉ’s broader research into how flavours and scents impact emotions, aligning with the launch of the new NESCAFÉ Gold Blend varieties – Rich Caramel and Smooth Vanilla.

“Our survey highlights the UK’s deep affection for sweet sensations, with vanilla emerging as a top aroma, particularly in regions like Greater London and the West Midlands.” says Ingrid Hayes, Marketing Director of Nescafé Soluble Coffee.

“We’re thrilled to introduce our new NESCAFÉ Gold Blend flavours – vanilla and caramel. These additions to the Gold Blend range not only enhance the sensory experience but also provide a comforting and indulgent option for coffee lovers. They are designed to delight British taste buds and evoke the cherished memories and emotions that only great flavours can.”

For more information, see here: https://www.nescafe.com/gb/coffee-culture/lifestyle/great-sensations