Royal Welsh Winter Fair Celebrates the Best of Wales

The Royal Welsh Winter Fair opened its gates today at the Showground in Llanelwedd, bringing together the best of Wales’ livestock, produce, and community spirit despite challenges to the industry, not least the recent severe weather.
During the opening ceremony, Nicola Davies, Chair of the Council, reflected on the growing interest in the Winter Fair, praising the dedication of exhibitors, traders, and sponsors. “Your support brings us confidence and hope in these uncertain times” she said. Emphasising the importance of ensuring a bright future for young people in the countryside, Mrs. Davies expressed her aspiration for continuity and future generations being able to celebrate the Fair’s 100th anniversary in years to come. She invited attendees to enjoy the diverse competitions, events, and community spirit the Winter Fair offers.
Mrs. Davies extended heartfelt thanks to the event’s Director, Will Hanks, Committee Chair Mr. Alwyn Rees, and the many volunteers and staff whose efforts made the Winter Fair possible. She noted this year’s Winter Fair marks the final event of Ceredigion’s tenure as Feature County and introduced Society President Mr. Denley Jenkins, a lifelong advocate for the Fair and participant in all 34 events since its inception in 1990.

A Celebration of Excellence and Legacy
Mr. Jenkins described the Winter Fair as “the best show of its kind in Britain.” He proudly announced Steffan and Elin Rattray of Rattray Butchers in Aberystwyth as this year’s opening ceremony honorees. Acknowledging their dedication to local produce, Mr. Jenkins highlighted their deep ties to Ceredigion and commitment to upholding their family’s butchery legacy.
Addressing the crowd, Steffan and Elin spoke passionately about their upbringing in the countryside and its role in shaping their careers. They called for greater security and stability within the agricultural industry, enabling future generations to thrive. Steffan also expressed pride in supplying the Winter Fair with quality local meat, thanking the Society for championing Welsh businesses.

Recognising Achievements
The ceremony also celebrated notable achievements within the agricultural community. Mrs. Susan Jones, Honorary Assistant Director for Publicity, Press and Awards, announced the winners of three awards, presented by Mr & Mrs Denley and Brenda Jenkins:

Educational Opportunities and Attractions
The Fair welcomed nearly 1,200 children and young people on its opening day, with over a thousand more expected tomorrow. The educational theme “Our Water” featured engaging workshops led by Dŵr Cymru, The Army, and other partners, alongside resources developed by Twinkl. Schools enjoyed free entry and discounted rates for further and higher education groups, underscoring the Society’s commitment to learning.
Visitors explored a record number of trade stands and bustling shopping aisles, while the popular ‘Gwledd | Feast’ area offered a vibrant mix of live entertainment and delicious Welsh cuisine.
The day concluded with a spectacular fireworks display set to music. The Winter Fair reopens tomorrow, Tuesday, 26th November 2024, at 8:00 AM, featuring championship livestock auctions, the poultry show, and more.